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Today, KRBL Limited, with 130+ years of experience, has successfully made its own space as the market leader and the country’s first integrated rice company. We primarily focus on the manufacturing and marketing process of rice products. Over the years, we have successfully innovated our manufacturing units with advanced technologies. We have always looked forward to new and latest opportunities to improve our business. Also, we have expanded our business to enhance our product portfolio. Our vast product range has driven our customer base across the globe. Over time, our products have reached a higher level of demand, which has made us an emerging player in the competitive market space. Moreover, our existence has accelerated and taken the demand for healthy and balanced dietary products to the next level. Accordingly, we have established a strong presence of our products in the country. We are also looking forward to enhancing our global presence by expanding our product reach to new international markets.
Our business is supervised by the top professionals in the Indian agriculture product industry, Mr Anil Kumar Mittal (Chairman & Managing Director), Mr Arun Kumar Gupta, and Mr Anoop Kumar Gupta (both Joint Managing Directors). We have an expert team of highly skilled and qualified professionals to manage our overall manufacturing and marketing units. Moreover, we have successfully demonstrated our existence in aspects of the value chain, right from seed development, contract farming, and manufacturing to marketing. KRBL is keeping up with the trends to constantly explore and deploy technologies to boost business productivity and cost competitiveness.
Launched new products, such as Biryani Masala. Crossed ₹1000 crore in revenue from the domestic market in a single quarter for the first time.
We commissioned a new unit in Gujarat. Operationalised Mid-day meal kitchen as a CSR initiative.
KRBL won Climate Positive Award 2022. India Gate recognised as “World’s No.1 Basmati Rice Brand”.
Reached ₹4,000 Crore revenue. Featured on Discovery Channel in its Flagship series (Inside Out-God of Grains).
Expanded energy portfolio, certified for rice exports to China and USA.
The Company established its fourth unit in Haryana. Recieved Halal certification.
Reached ₹2,000 Crore revenue, ventured into solar power business.
Reached ₹1,000 Crore revenue mark.
Issued depository receipts worth $12 Million, ventured into wind power business.
Received HACCP and SQF certifications and inaugurated the Dhuri unit.
First Indian company with FDI approval in the rice industry
Gautam Buddha Nagar unit: ISO-9002 certified.
Received ISO-9002 for Alipur unit, launched India Gate and Doon in domestic market.
Listed on the Bombay, Delhi and Ahmedabad Stock Exchanges.
Became a Public Limited Company, enabling growth and investment.
Established our first state-of-the-art basmati unit in Uttar Pradesh.
We transitioned from oil, wheat, and cotton to rice and moved to Delhi.
We began our journey from Lyallpur.
Our vision is to take forward the legacy of basmati rice in India. We aim to ensure the genetic integrity of the seed. Our vision also includes encouraging modern-age farmers to be aware of and use advanced and scientific agricultural practices. Using the best-in-class rice processing technologies, we want to serve our customers with the finest product quality and service.
We look forward to emerging as the top basmati rice exporter and the best-integrated rice company across the globe. We assure to always keep up with the quality of our products. Moreover, we want to keep up with our professional work environment that boosts employee work excellence and job satisfaction. We want to build a financially strong company that brings value to our stakeholders.
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We aim to CREATE A BETTER FUTURE by making basmati rice affordable for the masses
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We do this BY PROVIDING OPPORTUNITIES To our farmers, our people and communities
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We believed and empowered OUR PEOPLE their competence and enthusiasm helped us standout amongst the crowd and stand strong even in difficult times
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We play the role THAT BENEFITS EVERYONE Help businesses grow, people prosper, and communities thrive
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We transform OUR DNA AND CULTURE Drive growth by focusing on our people and by continuously perfecting the basmati grain
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We delivered STEADY PERFORMANCE by keeping our debts under control and by efficiently managing our working capital cycle
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We lived by OUR VALUES-TRUST, PASSION, AND QUALITY How we work is as important as what we do
There are a wide variety of aromatic rice varieties but only some specific varieties are identified as ‘Basmati’. The name comes from two Sanskrit root words – Vas which means aroma; and Matup which means ingrained.
Basmati was earlier grown only for some of India's royal families. Later, it has undergone a massive revolution, making India the world's leading exporter of this wonderful aromatic rice. Even if it was grown in different parts of the country for ages, it is not easily available for everyone as it is today. The first recorded mention of Basmati is in the Punjabi epic story Heer Ranjha, written in 1777 by Waris Shah. During that time, Basmati was considered a luxury rice only cultivated for royalty which made it very expensive.
Things changed starting in the late 1960s when the Indian Agricultural Research Institute, popularly known as the PUSA Institute, was under the leadership of Dr. VP Singh. Dr. Singh worked towards scientifically developing newer varieties of Basmati. India, at the time, became the epicenter of the Basmati revolution, and KRBL was the company that made this transition happen. It was the only company that believed in the potential of newer and developed varieties of the best basmati rice by the IARI (PUSA Institute) and was instrumental in promoting, growing, and marketing these new breeds like PUSA-1121, which are now the most popular and most grown varieties of Basmati Rice in the selective regions of India.
KRBL through its flagship brand INDIA GATE BASMATI RICE is now present in every corner of India with a strong distribution network. It has helped to make basmati a global product and now exports to over 82 countries across the globe. Discovery Channel through their flagship series INSIDE OUT has covered this journey of the millennium, of a product so premium that can rightly be called “The God of Grains”. Now, it has turned into the best basmati rice brand in the country.
There are now different variants of India gate basmati rice available. Among the different types, the India Gate Super Basmati Rice is a popular choice for serving several special dishes across the country. This variant of India gate rice has become the ideal choice for many consumers. This specific type is aged a minimum of 1.5 years which gives the best volume and fluffiness which also improves its aroma and taste.
Basmati – The God of Grains is an incredible story of how this wonder grain from India is carefully selected, processed, and checked before being packed for millions of customers across the world. It is also a testament to everything that makes KRBL, a leading industry player, right from developing the perfect seed and maintaining the international industrial standards of manufacturing, production, and packaging to marketing to deliver the highest quality of our rice products. Indulge in the complete journey of Basmati Rice from Farms of India to the plates of unlimited cuisines across the world. This is the story of an ancient, yet modern grain. This is the story of Basmati -The God of Grains.
So, the next time you bite into a spoonful of fluffy, aromatic Basmati rice, remember the rich journey that the grains have taken to land on your plate!
